Relaxo Footwear and Unicommerce focus on e-commerce efficiency

Relaxo Footwear has recently collaborated with Unicommerce to reach its audience more quickly and conveniently via online channels, as the company is growing rapidly. The company’s e-commerce business is expanding, and through this partnership, logistics are expected to be handled efficiently, given that Unicommerce’s flagship platform, Uniware, manages orders, inventory, warehouses, and returns connected with a single system.

Adopting Uniware as a partnered platform will help Relaxo in operations such as processing orders more quickly and smoothly, keeping the products accurately in stock across channels, and making sure that customers receive their orders on time, whether they shop in stores or through its brand websites.

The multi-channel order management and warehouse management capabilities that Uniware holds will enable Relaxo to upgrade how the products move from the warehouse to the customers, meanwhile, its return management system will manage the returns and exchange process more simply and quickly, improving the experience overall.

Relaxo is one of India’s largest footwear manufacturers and is building its presence nationwide by expanding its e-commerce system. With the current partnership with Unicommerce, the company is surrounding itself with the technology to streamline inventory across channels and to unlocking fate delivery experience for its customers to maintain consistency in customer service on a larger scale.

Vice President of Digital, Relaxa Footwears, Manoj Taneja said, “As customer expectations evolve, delivering a seamless shopping and returns experience across channels becomes critical. Our partnership with Unicommerce strengthens our digital backbone and supports our ambition to efficiently manage the rapid growth in online demand while staying true to our promise of comfort, quality, and reliability.”

Similarly, the MD & CEO of Unicommerce, Kapil Makhija, said, “Today’s consumers expect faster deliveries and easy returns, regardless of where they shop. We are excited to partner with Relaxo to power these experiences through Uniware. Our platform will help Relaxo create a more connected supply chain that directly translates into better service for customers.”