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Indian importers get a boost with new Cogoport product

Mumbai-based digital freight marketplace Cogoport is planning for a major expansion of services to accommodate imports from Asia in a boost for customers across India. A wide selection of services have been added for Asian route into India – beginning with ports from China and to be followed by others across the Asia region.

Purnendu Shekhar, founder and CEO of Cogoport.
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Purnendu Shekhar, founder and CEO of Cogoport.

May 13, 2019: Mumbai-based digital freight marketplace Cogoport is planning for a major expansion of services to accommodate imports from Asia in a boost for customers across India. A wide selection of services have been added for Asian route into India - beginning with ports from China and to be followed by others across the Asia region.

Cogoport has already established itself as the leading digital platform for Indian customers to major ports across the globe and is now offering competitive freight rates for bookings of import containers across major shipping lines. The announcement provides further impetus to Cogoport's growing customer base, which already includes more than 10,000 shippers with import requirements.

Purnendu Shekhar, founder and CEO, Cogoport said, "Our customers tell us that Cogoport is already saving them between 10-15 percent on their logistics costs and around 40 man hours per booking for export shipments. With the launch of this import product, a natural second phase progression for our digital platform, we are meeting demand from importers who can now harness our technology for an efficient, cost-effective and transparent freight shipping process. With just a couple of clicks, importers can now benefit from an immediate choice of comparative prices from a range of premium shipping lines on our platform, and at the same time be rewarded for being partners in this digital transformation."

Cogoport noted that it has had a huge demand for inbound shipment services, notably from China into India, and can now also satisfy significant demand for those cargo shipments, with other points soon to follow across Asia.

The Cogoport digital logistics marketplace was launched in 2017 and has been growing at 25 percent per month by removing the traditional, lengthy and cumbersome offline quotation and booking process. It uses ground-breaking technology, algorithms, and analytics to enable its users to move freight faster and more efficiently - with a choice of providers on port pairs, dedicated back-end booking confirmation and seamless shipment tracking.

In less than two years, Cogoport has already attracted more than 25,000 registered exporters and importers, with pricing from over 40 major international shipping line partners. It also works with more than 40 non-vessel operating common carriers (NVOCCs) and 300 freight forwarders.

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