Page 20 - ITLN Jan-Feb 2023 for Magzter

Special Report
2022 Review

reattempt and RTO instructions through
API to reduce manual intervention,
establishing a control tower to identify
and neutralise the threat and process
gap, establishing a special operation team
to cater to enterprise customers and
proactive work on pickup and EDD cases."
Consumption and demand have been
strong, especially in response to the rapid
digitisation in the industry in recent years,
says Uttam Digga, COO & Co-Founder,
Porter. "Customer preferences have
changed in recent years, and businesses
have had to adapt accordingly. Two-
wheeler pick up and drop services have
become a mainstay in urban areas and
have recorded a 3x growth. EVs have also
become more accessible with there being
increased adoption in the 2-wheeler and
3-wheeler categories. Porter has 2,000
EVs operating across five cities and this
number will only increase."
"We have witnessed an increase in
enquiries about warehousing projects Country Marketing Manager, Borzo
this year," says Sneha Gurjar, Director, India. "We took a big step in unifying
CEM Engineers, developers of large our global brands under a single
warehouses across India, especially umbrella, Borzo. Our goal for 2022 was
North India. "Development of built-to- operational synchronicity globally as
suit warehouses and large logistic parks well as integrating operations of other
have become increasingly common since acquired entities.
the advent of domestic, multinational "The rebranding of Borzo was a global
companies and e-commerce companies." campaign as a part of the group’s growth
Rahul Mehra, Co-Founder, Roadcast strategy. Before this, companies in our
says 2022 was a key year because the group were operating under different
company raised funding, which was names and we thought it was the right
crucial for the next step of growth. “We time to streamline our operations,
worked actively towards expansion especially when the world is witnessing a
because the goal was to scale up to To deliver value, surge in on-demand deliveries.
venture into global markets like Vietnam, command a premium, "The re-branding exercise was
Indonesia, Thailand, UAE, Saudi Arabia, and reduce overheads, conducted to integrate the company's
Qatar and Oman. We are streamlining the country must have brand perception across all countries
operations accordingly and hiring under a single brand name to help
talent to ensure that we ace in the a well-spread network. the company optimise its marketing
new geographies. Now we are looking There are very few such resources and build a universally
at investing in R&D and technology companies for investors recognizable global brand. Now, the
innovation as well." to invest in. company operates in India, Brazil,
CABT Logistics invested nearly Rs 5 Sunil Nair Indonesia, Malaysia, Mexico, the
crore to build about 60 micro-fulfilment Snowman Logistics Philippines, Turkey and other countries
centres across India in 2022, says under the same brand name."
Ratheesh D, Director CABT Logistics. ventures with OEMs, we brought EVs on "We’ve expanded our footprint in
"This investment in micro-warehouses board for our logistics operations. Our key geographies such as Mexico and
comes in the wake of the e-commerce aim is that 80 percent of our fleet will be the Middle East, and we also deepened
and q-commerce boom, especially in a EVs by 2025. We have signed an MoU with our presence in the United States
post-crisis world. The idea is to bring Mahindra and Mahindra for the purchase and Indonesia," says Nishith Rastogi,
automation to warehousing and help of 500 three-wheeler EVs. We are also Founder and CEO, Locus. 'We continued
companies with route optimisation. in conversation with other OEMs for a to push the boundaries of innovation
"The second crucial and major chunk larger quantity of orders." and introduced a unique offering to the
of our investment was in the EV segment. "The change actually began towards market. We recently launched Delivery
As a company and also through joint the end of 2021," says Devesh Gangal, Linked Checkout (DLC), a first-of-its-
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