‘Local Shops on Amazon’ to enable offline retailers sell locally online

April 26, 2020: After six months of piloting with 5,000+ offline retailers and local shops to help sell online closer to them, Amazon launched ‘Local Shops on Amazon,’ that helps customers discover products from local shops in their city.

“Code-named ‘Local Shops on Amazon,’ this program helps customers discover products from local shops in their city from the convenience of their homes while helping shopkeepers supplement their footfalls with a digital presence and expand beyond their normal catchment. We expect this to be a win-win, as customers benefit from access to greater selection, faster deliveries, and additional value-added services, and local shops can transform themselves into digital stores. Additionally, shops can sign up for our existing programs that help them earn additional income – ‘I Have Space’ to act as delivery and pickup points, and ‘Amazon Easy’ to offer expanded selection to their walk-in customers,” says Gopal Pillai, VP, seller services, Amazon India in the company blog.

We have been testing several new capabilities (code-named 'Local Shops on Amazon') over the last 6 months to enable local shops to serve customers online.
5000+ shops are participating in the pilot and we are excited by the response so far! https://t.co/WHKu2TQ6Hx

— Amit Agarwal (@AmitAgarwal) April 24, 2020