Blue Dart rebrands Dart Plus service as Bharat Dart

Blue Dart Express, South Asia's premier express air and integrated transportation and distribution logistics company, unveiled its newly revamped service Bharat Dart, formerly known as Dart Plus.

This strategic transformation marks a milestone in Blue Dart's ongoing journey, underscoring its unwavering commitment to serving the diverse needs of Bharat.

Bharat Dart is a time sensitive delivery service backed by speed, security and handling with value-added features and benefits like complete visibility on the last-mile through a robust system and easy payment options.

Balfour Manuel, Managing Director, Blue Dart says: “This rebranding represents an exciting transformation for us as we continue to serve the length and breadth of the country. Bharat Dart is the first step in a new and exciting chapter for our company and our nation. We are dedicated to leveraging our expertise to elevate our capabilities and enhance the overall customer experience."

Pablo Ciano, CEO, DHL eCommerce adds, “We firmly believe in the immense potential to spotlight the unique products and services offered by India's small businesses and MSMEs in tier II and tier III cities on a global stage, enabled by our seamless delivery solutions. This vision harmonises seamlessly with the government's 'Make in India' initiative.”